What happens when you buy a product or service or training course?
Most of the time, you’ll get an email acknowledging your purchase. And that’s it.
Sometimes you’ll receive a series of emails welcoming you and thanking you (hopefully) and telling you what to do next.
But a few companies go further… and stand out a mile from their competition.
Take your cue from IKEA and wow your brand new customers with a little welcome pack – not a digital one, a real one.
Watch this short video to find out how simple and easy this is, and how you can do it yourself…
Don’t blend into the background. The simplest things can help you stand out…
About the Author
Please do share any articles from this site in part or in full — as long as you leave all links intact, give credit to the author, and include a link to this website and the following bio. Vicky is a gin-quaffing, pole-dancing, trapeze-swinging copywriter who writes about the perils and joys of writing, velociraptor training, and running a small business. She writes this stuff on her websites vickyfraser.com and cookiesforbreakfast.co.uk. She’s the author of one book (with two more in utero) and teaches small business owners how to write copy that sells, and how to be more fecking interesting. You can follow her on Facebook, Instagram, Twitter, Pinterest, and LinkedIn.
PS If you’re stuck for ideas and have no plan, here’s an idea: sin up to my daily emails using the link below…