I have rolled my eyes so much hearing all the flatulent nonsense blathered about storytelling as if a new generation of internet marketers have suddenly discovered it.
Storytelling is not new. It’s as old as humanity, and ever since one human tried to sell a thing to another human, storytelling has featured heavily in sales, too.
The most successful business owners are master storytellers, and that’s what we’re podding about today.
It’s rock and roll at The Dingle as Joe and I are drinking peppermint tea while we record this week’s episode of The Business For Superheroes Show podcast.
The Dingle features heavily at the start of this episode, but the new staircase is totally relevant to your business. As is storytelling.
Yep: we’re on the storytelling train again and you’d better buckle up and listen in if you want to build the kinds of connections that create raving fans who pay you lots of money for what you do.
Tune in to hear Joe’s shock at discovering he’s the sidekick in this podcast – and find out why we’re talking about sidekicks at all.
This quirk of successful business owners is easy to jump on – so pour us into your ears and get cracking.
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About the Author
Please do share any articles from this site in part or in full — as long as you leave all links intact, give credit to the author, and include a link to this website and the following bio. Vicky is a gin-quaffing, pole-dancing, trapeze-swinging copywriter who writes about the perils and joys of writing, velociraptor training, and running a small business. She writes this stuff on her websites vickyfraser.com and cookiesforbreakfast.co.uk. She’s the author of one book (with two more in utero) and teaches small business owners how to write copy that sells, and how to be more fecking interesting. You can follow her on Facebook, Instagram, Twitter, Pinterest, and LinkedIn.