“That’s just the way it is”

How many times have you heard someone say, “That’s just the way it is?”


“That’s just how he/she is, people don’t change.”

What’s the one tiny beetle step you can take to make a start?

Makes me gnash my gnashers.

If a process or system is ridiculous or ineffective or just plain shit, don’t accept “that’s just the way it is”.

Change it.

If you’d like to be a different or better person, don’t accept “that’s just how he/she is, people don’t change”. They do.

Change things.

Will it be easy?

Almost certainly not.

Will it be worth it?

I think so.

What’s wrong with the status quo? What’s not working?

Identify the main problem, then figure out your best possible result.

What’s the one tiny beetle step you can take to make a start?

Start there.

Then carry on.

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About the Author

Vicky Fraser

Please do share any articles from this site in part or in full — as long as you leave all links intact, give credit to the author, and include a link to this website and the following bio. Vicky is a gin-quaffing, pole-dancing, trapeze-swinging copywriter who writes about the perils and joys of writing, velociraptor training, and running a small business. She writes this stuff on her websites vickyfraser.com and cookiesforbreakfast.co.uk. She’s the author of one book (with two more in utero) and teaches small business owners how to write copy that sells, and how to be more fecking interesting. You can follow her on Facebook, Instagram, Twitter, Pinterest, and LinkedIn.


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